Showing posts with label TNS/Kantar Media. Show all posts
Showing posts with label TNS/Kantar Media. Show all posts

Tuesday, August 9, 2011

ABS-CBN Primetime Rules July Ratings

BS-CBN Corporation, the country’s largest multimedia conglomerate, ruled the national TV ratings in the viewer-rich primetime (6 pm to 12 nn) wherein advertisers invest 75% of their TV ad spending.



Kantar Media, which has 22 TV networks, ad agencies, and pan-regional networks subscribing to its ratings services, reported that ABS-CBN’s primetime offerings soared to an average audience share of 42%, an eleven-point lead against GMA’s 31%; thereby, giving advertisers more value to their investments on ABS-CBN's high-rating primetime shows.



Data show that most Filipinos prefer "100 Days to Heaven" for entertainment viewing on weeknights and "Maalaala Mo Kaya" on weekends, while they tune in to "TV Patrol" when it comes to news and information. These three topped all programs in July.



Twelve out of the top 15 most-watched programs nationwide in July were on ABS-CBN. The are “100 Days to Heaven” (32.5%), “Maalaala Mo Kaya” (30.2%), “TV Patrol” (28.5%), “Guns and Roses” (27.9%), “Pilipinas Got Talent” (27.5%), “Rated K” 26.2%), “Minsan Lang Kita Iibigin” (25%), “Wansapanataym” (24.8%), “You Got It 2” (24.2%), “Goin Bulilit” (22.2%), “Gandang Gabi Vice” (21.3%), and “Mula sa Puso” (21%).



ABS-CBN’s coverage of President Aquino’s State of the Nation Address had more viewers across the contry as its ratings hit 14.1% percent, higher than GMA’s 13.3%.

ABS-CBN’s Kapamilya Gold afternoon block, meanwhile, strengthened its performance with its front runner “I Dare You” (13.2%) beating its rival program “Gourmet” (10.1%) as well as GMA’s other afternoond offerings such as “Sisid” (12.7%) and “Blusang Itim” (12.5%).



ABS-CBN obtained a national TV audience share of 36% in July, higher than GMA's 34%.



Kantar Media’s current subscribers include ABS-CBN, NBN, Sky Cable, J. Romero and Associates, Adformatix, Starcom, OMD, PhD, Mediacom, Mindshare, MEC, Maxus, Universal McCann, and Wellmade Manufacturing Corporation. They also include pan-regional networks likes CSM Media Inc., Fox International Channels, Star HK, Discovery, AXN, HBO, MTV, and Sony Pictures Television International.



ABS-CBN shifted to Kantar Media/TNS after filing a case vs. AGB Nielsen Media Research for failing to comply with its request to investigate alleged cheating and data tampering in TV ratings. The case is still pending in court.



ABS-CBN registered a consolidated net income of P976 million in the first three months of 2011, while GMA Network reported a P534 million net income in the same period.



ABS-CBN’s earnings before interest, taxes, depreciation and amortization or EBITDA hit P2.1 billion in the first quarter of 2011 while GMA Network’s EBITDA was P926 million. ABS-CBN delivered consolidated revenues of P6.6 billion from advertising and consumer sales.

Friday, August 5, 2011

100 Days to Heaven and Minsan Lang Kita Iibigin Has More Primetime Viewers

Patuloy pa ring umaariba sa national TV rating ang Kapamilya teleseryes na "100 Days to Heaven" at "Minsan Lang Kita Iibigin" sa kabila ng mga pagbabagong ginawa ng GMA kamakailan sa primetime line-up nito.

Pinakatinututukan pa rin ang kuwento ni Anna Manalastas sa "100 Days to Heaven" na pumalo sa average TV rating na 32.3% noong Lunes (Aug. 1) kung kailan nagsimula ang bagong lipat nitong kalabang "Amaya" na nag-rate lang ng 18.5%.

Maging ang huling katapat nito na "Captain Barbell" ay hindi rin nakapalag sa huling lipad nito noong Biyernes (July 29) at nagtapos sa rating na 20.7% kumpara sa "100 Days to Heaven" na may 30.9%.

Minahal na nga talaga ng sambayanan ang kuwento ni Anna, na ginagampanan ni Coney Reyes at Xyriel Manabat, lalo pa't mas napapalapit na siya sa pagkumpleto sa kanyang misyon. Sa muling pagbabalik ni Anna sa lupa, taas-noo nang makakaharap si Sophia (Jodi Sta. Maria) sa kanyang mga kaopisina upang muling bawiin ang kumpanya. At may bago na namang pusong hahaplusin at buhay na babaguhin si Anna.

Tiyak pakaabangan din ng lahat ang nalalapit na pagpasok ng beteranong aktor na si Christopher De Leon at ang kontrobersyal na young actor na si Albie Casino.

Samantala, mas panalo rin sa mga manonood ang aksyon at romansang dala ng "Minsan Lang Kita Iibigin" na magpapaalam na sa loob ng dalawang linggo. Mas pinili nga ng sambayanan ang makipagbakbakan kasama si Alexander at Javier noong Lunes (Aug 1) sa average TV rating na 24.3% kaysa makipagsayawan sa mga bida ng "Time of My Life" ng GMA na nag-rate ng 17.8%.

Wala na talagang bumibitiw sa makapigil hiningang huling dalawang linggo ng MLKI lalo pa't matapos mamaalam si Jojo (Andi Eigenmann) ay mukhang maililibing ng buhay si Alexander.

Manatiling nakatutok sa "100 Days to Heaven," weeknights pagkatapos ng "TV Patrol" at "Minsan Lang Kita Iibigin," weeknights pagkatapos ng "Guns and Roses" sa hindi matinag na ABS-CBN Primetime Bida.

Source: www.push.com.ph

Friday, July 8, 2011

ABS-CBN Dominates Nationwide in June

ABS-CBN Corporation, the country’s largest multimedia conglomerate, continues to be the number one TV station in June with an average national audience share of 37% or five points higher than GMA’s 32%, according to recent data from Kantar Media.

ABS-CBN continues to dominate the homes of Filipinos in Luzon, the Visayas, and Mindanao in the viewer-rich primetime block (6 PM to 12MN), where advertisers invest 75% of their TV ad spending, with a national audience share of 44% or 15 points higher than GMA’s 29%.

ABS-CBN remains as the country’s number 1 network for the first half of 2011 with 36% against GMA’s at 34% in total day shares. The lead has grown wider quarter on quarter with ABS-CBN’s 36% vs GMA’s 35% in the first quarter, and ABS-CBN pulling away with 37% vs GMA’s 32% by the second quarter.

The Kapamilya Network’s primetime teleserye “Mara Clara,” which Filipinos followed religiously through the months until its intense finale last month, topped the list of most watched regular programs for June with an average rating of 38.6%
“100 Days to Heaven,” currently the top running weekday program, captivated audiences with its storyline and superb acting performances with 34%. This was followed by weekend top-rater “Maalaala Mo Kaya” with 30.8%

“TV Patrol,” on the other hand, is still the undisputed number one newscast in the country with an average TV rating of 27.5% or nine points higher than GMA’s “24 Oras” (18.7%).

ABS-CBN’s airing of the NBA Finals between the Miami Heat and the Dallas Mavericks garnered a record-high average national TV rating of 19.1%, considered to be very strong for a morning block airing. By airing on ABS-CBN, the NBA finals reached more Filipino viewers and enjoyed its strongest TV ratings performance in recent years.

Out of the top 15 currently running programs, ABS-CBN took eleven spots and secured the top eight slots. They are “100 Days to Heaven” (34%), “Maalaala Mo Kaya” (30.8%), “Guns and Roses” (28.7%), “Pilipinas Got Talent” (28.4%), “TV Patrol (27.5%), “Minsan Lang Kita Iibigin” (26.6%), “Rated K” (23.8%), and “Wansapanataym” (23%). Joining them in top 15 are “Gandang Gabi Vice” (20.1%), “Goin Bulilit” (20%), and “Mula sa Puso” (18.8%).

In Balance Luzon (areas in Luzon outside Mega Manila), ABS-CBN enjoyed a whopping 19-point lead with 48% audience share vs GMA’s 29% in primetime.

In the Visayas, ABS-CBN primtime pulled away with a 65% audience share vs GMA’s 17% while in Mindanao, ABS-CBN’s audience share averaged 62% vs GMA’s 15%. The Visayas and Mindanao are certified Kapamilya territories as their top 35 most watched regular programs are all ABS-CBN programs.

Kantar Media’s current subscribers include ABS-CBN, NBN, Sky Cable, J. Romero and Associates, Adformatix, Starcom, OMD, PhD, Mediacom, Mindshare, MEC, Maxus, Universal McCann, and Wellmade Manufacturing Corporation. They also include pan-regional networks likes CSM Media Inc., Fox International Channels, Star HK, Discovery, AXN, HBO, MTV, and Sony Pictures Television International.

ABS-CBN shifted to Kantar Media/TNS after filing a case vs. AGB Nielsen Media Research for failing to comply with its request to investigate alleged cheating and data tampering in TV ratings. The case is still pending in court.

ABS-CBN registered a consolidated net income of P976 million in the first three months of 2011, while GMA Network reported a P534 million net income in the same period.

ABS-CBN’s earnings before interest, taxes, depreciation and amortization or EBITDA hit P2.1 billion in the first quarter of 2011 while GMA Network’s EBITDA was P926 million. ABS-CBN delivered consolidated revenues of P6.6 billion from advertising and consumer sales.